Social Media Monday (Vol. 4, No. 37)
October 13, 2014
@MarylandDJS goes viral! Learn about this Maryland Department of Juvenile Services success story!
~ Simona Jones
Cumberland Maryland is a small town and almost everyone there has heard of a brave young girl fighting cancer for over a year now. Haley House travels from Cumberland to The John Hopkins Hospital in Baltimore to monitor the tumor and get treatment in hopes of getting rid of it. Last Monday, October 7th, the staff at Green Ridge Youth Center (GRYC), a DJS Maryland facility, heard that Haley would be going to the hospital the next day for treatment and the young men at GRYC decided to make cards for her and the staff decided it would be a great idea to put up a sign for her as encouragement and support and show up at the bridge when Haley would be traveling under it to put up the sign and wave to her and that is just what they did. On Thursday, October 9th at 8:54 AM DJS posted this story on their Facebook page along with four photos and two hash tags, #holdinghandsforhaley and #goteamhaley and something extraordinary happened.
In 4 hours, the post generated: 276 likes, 15 comments, 29 shares and reached 9,568 people. By 4:30 PM the same day, the post generated: 668 likes, 31 comments, 60 shares, reached 20,304 people and DJS received 27 new Facebook page likes. In 24 hours, the post generated: 1,044 likes, 47 comments, 129 shares and reached 43,728 people and DJS received 47 more Facebook likes bringing the total of new Facebook page likes to 74.
Over the weekend, the post continued to go viral and as of Monday morning generated an overall total of: 1,464 likes, 64 comments, 170 shares, reached 63,616 people and DJS received 95 new Facebook page likes bringing the DJS Facebook page Likes up from 469 to 564.
Here is the original post:
Join the 2014 Great SouthEast ShakeOut!
The Maryland Emergency Management Agency (MEMA) is inviting you to participate in the 2014 Great SouthEast ShakeOut, on Thursday, October 16th at 10:16 a.m., where millions of people will be participating in the largest earthquake drill ever. Participate in the drill by taking pictures and posting them using #MDShakeOut and by doing the following at 10:16 a.m.:
DROP to the ground,Take COVER under a table or desk ,
HOLD ON until shaking stops
If you are interested in further information about the Great SouthEast ShakeOut, and to REGISTER your participation please visit http://www.shakeout.org/southeast/register/.
Earthquakes do occasionally occur in Maryland and it is important to know the basics of earthquake preparedness to ensure that you stay safe during an incident. MEMA employees, and thousands of other Maryland residents, business employees, and students, will be participating in the short drill on October 16 from their desk or home. Join in and use #MDShakeOut on social media!
New Account Announcement! @eMarylandMarketplace
Please like, follow and share all information that is applicable for the following new DGS accounts:
Facebook:https://www.facebook.com/emarylandmarketplace
Twitter: https://twitter.com/eMDMarketplace
Don’t forget! October is National Energy Awareness Month! Follow @MDEnergy and share!
Tagged in a @MarylandGovJobs Tweet? Be sure to share!
Industry News
10 Ways to Improve Your Social Media Marketing
Have a great week!
Lori Livingston