Social Media Monday (Vol. 5, No. 5)
February 23, 2015
YouTube Videos for StateMaryland
Have you created a video for your agency or program recently? Please upload it to our state YouTube channel using the same password as before but be sure that it is posted as private. When the upload is complete, send an email to the Governor’s press office letting them know that it has been posted so that they can review the video prior to making it public.
HootTips: Hootlet
Have you embedded Hootlet into your dashboard yet? This little owl nested in the corner of your browser will save you time and energy in both scheduling and search. Read this blog post and watch the short video to get the most out of this HootSuite Enterprise feature.
http://blog.hootsuite.com/social-search-hootlet/
Twitter Video
Did you hear? Twitter can now record video. You may have received the alert on your mobile device when you last connected. Take a few minutes to read the Twitter blog and watch the short video so you can get the most out of this new video feature.
https://about.twitter.com/videos-on-twitter
Snapchat: The next big thing for marketers?
Have you been watching the millennials snap their days away creating snapstories and sending random images to their hundreds of followers? Have you found yourself checking in with your friends through a quick snapshot of your day or (gasp!) even meal? Snapchat may well be the next social media opportunity. Here is the latest news:
Extend Your Reach By Sharing Your Campaign Information Here
Remember that Social Media Monday is the place where you are able to share important agency campaigns with your fellow state social media managers. Many of our communication teams are unable to carve off funds for social ad campaigns so our combined reach becomes a powerful tool to gain organic reach.
Send me the details of the campaign along with links and suggested posts as early as possible so that we can disperse the information early and often.
Industry News
Using Social Media Data to Identify Outbreaks
Reasons Why You Need A Social Media Content Calendar
Lessons on Responding to Negative Online Comments
Have a great week!
Lori Livingston